MicroStrategy Rebrands to Strategy, Reveals 74% Annual BTC Yield 💼
Michael Saylor announced MicroStrategy's rebranding to "Strategy," symbolizing its dedication to Bitcoin with an updated logo. The firm spent over $20 billion on Bitcoin acquisitions in Q4 2024 and aims for a $10 billion BTC yield in 2025.
Despite a 74.3% BTC yield in 2024, the company's total revenue declined 3% due to surging business expenses. Strategy's rebrand intends to reinforce its pro-Bitcoin stance amid challenges like price fluctuations and stock price decline.
Saylor remains committed to Bitcoin, advocating for political reform and possibly a US Bitcoin Reserve, even as MSTR stock faces challenges.
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